When building an online store with WordPress, the choice of theme directly impacts your conversion rates, user experience, and brand perception. The Oxygen – WooCommerce WordPress Theme, developed by the reputable Laborator team, is a premium solution engineered specifically for e-commerce success. With over 4,200 sales and a consistent update history, this theme offers a robust foundation for retailers who need a professional, responsive, and highly customizable storefront. Built from the ground up for WooCommerce, it integrates powerful page building tools and premium plugins at no extra cost, making it a compelling investment for serious online merchants.
Key Features
- WooCommerce & WordPress 6.9.x Support: The theme is fully compatible with the latest versions of WordPress and WooCommerce, ensuring your store remains secure, fast, and up-to-date with the most recent e-commerce standards.
- Premium Plugins Included Free: You receive the WPBakery Page Builder, Slider Revolution, and Advanced Custom Fields PRO plugins at no additional cost. This package alone represents significant value, as these tools typically cost over $100 combined.
- 5 Distinct Header Types: Choose from multiple header layouts to match your brand identity and improve navigation. The theme also includes a Sticky Menu option to keep your primary navigation accessible as customers scroll.
- Retina Ready & Fully Responsive: Every element is optimized for high-resolution displays and all screen sizes, from desktop monitors to mobile phones. This ensures a consistent shopping experience across devices.
- Custom Skin Builder & Predefined Skins: Quickly change the entire look of your store with 7 predefined skins, or use the Custom Skin Builder to create your own unique color palette and styling without touching code.
- 9 Custom WPBakery Widgets: Laborator has added exclusive widgets for product carousels, lookbooks, feature tabs, image banners, and more, extending the functionality of the page builder beyond standard elements.
- Quick View & Product Sharing: Reduce friction in the buyer journey with a Quick View feature that lets customers see product details without leaving the catalog page. Social sharing buttons for products and blog posts help drive organic traffic.
- Wishlist Compatibility: Supports both WooCommerce Wishlist and YITH Wishlist plugins, allowing customers to save items for later purchase and increasing the likelihood of conversions.
- Catalog Mode: Turn your store into a pure catalog or lookbook by disabling the cart and checkout functionality, ideal for showcasing products without direct selling.
- Typography & Icon Collection: Access over 700 Google Fonts and a built-in collection of icons to fine-tune your store’s visual identity and readability.
Who Is This For? Use Cases
E-commerce Entrepreneurs & Small Store Owners
If you are launching a new online store or migrating an existing one, the Oxygen – WooCommerce WordPress Theme provides everything you need out of the box. The included WPBakery Page Builder lets you design product pages, landing pages, and category layouts without hiring a developer. The built-in SEO optimization and responsive design give you a competitive edge right from the start.
Digital Agencies & Freelance Designers
Agencies building multiple client stores will appreciate the efficiency of this theme. The child theme support allows for safe customizations, while the Custom Skin Builder enables rapid branding changes across different projects. The premium plugins included reduce your software costs and simplify the handoff process to clients who may want to make future edits themselves.
Fashion & Lifestyle Brands
Retailers in visually-driven industries will benefit from the theme’s Lookbook with Carousel feature and the Slider Revolution capabilities. The retina-ready display ensures high-resolution product images look sharp, and the touch-friendly carousels provide an engaging mobile experience for browsing collections.
Bloggers with E-commerce Ambitions
For content creators who want to monetize their audience through merchandise or physical products, the theme includes a full blog layout with sharing options and a search page. You can seamlessly integrate editorial content with product showcases, driving traffic from your blog posts directly to your store.
Technical Details & Compatibility
The Oxygen – WooCommerce WordPress Theme is built on a solid technical foundation. It is compatible with WordPress 6.9.x and WooCommerce 10.4.x, ensuring you can run the latest versions of the core platform. The theme includes WPBakery Page Builder (formerly Visual Composer) for drag-and-drop page construction, Slider Revolution for advanced slideshows, and Advanced Custom Fields PRO for custom content fields. It also supports WPML for multilingual stores and is RTL ready for languages like Arabic and Hebrew.
Performance is a priority: the theme is fully responsive and retina ready, with touch-optimized carousels that work smoothly on mobile devices. It leverages external libraries such as Bootstrap, Owl Carousel, and GSAP Engine for smooth animations and layout stability. The theme also includes a Rich Custom CSS area and a Tracking Code area, allowing you to add Google Analytics, Facebook Pixel, or other third-party scripts without modifying core files. For plugin compatibility, Oxygen supports YITH Infinite Scroll, YITH WooCommerce Zoom Magnifier, and the WooCommerce Additional Variation Images plugin, extending the functionality of your product pages.
Pros and Cons
Pros
- Exceptional Value: At $119, the theme includes WPBakery Page Builder, Slider Revolution, and Advanced Custom Fields PRO, premium plugins that would cost significantly more if purchased separately.
- Proven Track Record: With over 4,200 sales and consistent updates, the theme has a large user base and a stable development cycle.
- Highly Customizable: The combination of 5 header types, 7 predefined skins, a Custom Skin Builder, and 9 exclusive WPBakery widgets gives you extensive design flexibility.
- Outstanding Customer Support: User testimonials consistently praise Laborator’s support team for fast, helpful, and friendly assistance, which is critical for maintaining an online store.
- E-commerce Focused: Features like Quick View, wishlist support, catalog mode, and product carousels are specifically designed to improve the shopping experience and boost conversions.
- Regular Updates: The changelog shows ongoing improvements, bug fixes, and compatibility updates, ensuring the theme remains functional with the latest WordPress and WooCommerce versions.
Cons
- WPBakery Dependency: While WPBakery is powerful, some users prefer native block editors like Gutenberg or Elementor. The theme is optimized for WPBakery, which may feel less modern to some developers.
- Demo Content Not Included: The sample images seen in the live preview are for demonstration only and are not provided with the purchase. You will need to supply your own product photography and media.
- Learning Curve for Beginners: Although the theme is user-friendly, the extensive options panel and WPBakery interface may take some time for absolute beginners to master without referring to documentation.
- Limited Page Builder Choice: If you prefer a specific page builder other than WPBakery, you may find the integration less seamless, as the custom widgets are built specifically for WPBakery.
Frequently Asked Questions
Is the Oxygen WooCommerce Theme compatible with the latest version of WordPress and WooCommerce?
Yes. The Oxygen – WooCommerce WordPress Theme is actively maintained and supports WordPress 6.9.x and WooCommerce 10.4.x. The developer, Laborator, provides regular updates to ensure compatibility with the latest platform releases, as evidenced by the detailed changelog available on the product page.
Do I need to purchase additional plugins to use this theme?
No. The theme comes bundled with three premium plugins at no extra cost: WPBakery Page Builder, Slider Revolution, and Advanced Custom Fields PRO. These plugins are fully integrated and activated within the theme. You may choose to add optional plugins like YITH Wishlist or WPML for multilingual support, but the core functionality is complete out of the box.
Can I change the colors and layout without coding knowledge?
Absolutely. The theme includes a Custom Skin Builder that lets you create and apply custom color schemes without touching CSS. You can also choose from 7 predefined skins. For layout changes, the included WPBakery Page Builder provides a drag-and-drop interface for building pages, and the theme’s options panel allows you to toggle header types, typography, and shop settings with simple checkboxes and dropdowns.
Final Verdict
The Oxygen – WooCommerce WordPress Theme stands out as a mature, well-supported e-commerce solution that delivers exceptional value. With over 4,200 sales and a long history of positive user feedback, Laborator has proven their commitment to quality and customer satisfaction. The inclusion of three premium plugins, combined with e-commerce-specific features like Quick View, wishlist support, and catalog mode, makes this theme a practical choice for anyone serious about selling online. While the reliance on WPBakery may not appeal to every user, the overall package—responsive design, regular updates, and top-tier support—offsets this limitation. If you want a professional WooCommerce store that is easy to customize and backed by a responsive development team, the Oxygen theme is a smart investment that will serve your business well for years to come.
Ready to elevate your online store? Purchase the Oxygen – WooCommerce WordPress Theme today and gain access to premium plugins, lifetime updates, and the best customer support on ThemeForest. Your customers will notice the difference.